How Custom Built Exhibition Stands Helps To Build the Brand Identity of Your Business

Exhibitions and trade fairs are a great opportunity for your company to be recognized in your industry and spend valuable personal time with many potential customers. You might think that exhibitions are out of date in this new digital age of marketing, but you're wrong.

With incredible technological advancement and online retail abilities, most marketers fail to distinguish the evaluation of individual communications in the digital era. But there's a crucial reason why each city has an assembly centre. However, as we move toward the digital era, Custom Built Exhibition Stands will continue to be popular because they are an extraordinary apparatus that allows us to require the commerce hone to a great extent.

Here are the reasons how custom-built exhibition stands help to build the brand identity of your business

1. It explains your brand: Custom Build Showcase Stands clearly define who you are as a company. When visiting a show, traffic examines numerous businesses, each of which provides a fundamental concept in their specific promoting points. Whatever activities you intend to attend, you must ensure that your stand design is well-known, reflects your company's values, philosophy, and products, and correctly beats the sound your contributors create.

2. It allows you to communicate with your audience: Exhibitions are ideal for networking and face-to-face communication with key attendees. Your trade shows give your team the unique opportunity to encounter scenarios and form important relationships. It's an excellent platform for creating new business opportunities and maintaining strong relationships with existing customers. Custom Exhibition Stands are also ideal for carrying out conversation meetings, talks, and displays that will help you capture quality leads and, hopefully, long-term and profitable relationships.

3. It sells products: Exhibition stands are excellent for showcasing your products or services to your target audience. They allow you to show and tell everyone about your product and the major benefits it provides.

4. It pays attention on your unique selling points: A perfect exhibition stand should tell prospective customers who your company is and what products or services you offer, but most importantly, it should highlight the unique advantages your company has to offer. Exhibition stands provide a fantastic opportunity to tell your visitors why they should choose your company over the competition.

Stroke Exhibits have over 15 years of experience in exhibition stand design in Dubai. With 45,000 sq ft production facility, 278 skilled workforce, the most modern production facility, in-house paint booths, in-house graphics facility, an award-winning design team, and in-depth branding knowledge to create the space and opportunities for our customers to connect and build successful business relationships. If you are looking for exhibition stand design company in Dubai, contact us.

5 Unique Ideas For Exhibition Stand Design in Dubai

 The exhibition industry in Dubai is a rapidly growing sector that is always looking for new and creative ideas. To get noticed at a trade show or exhibition in Dubai and achieve your goal, your stand must be innovative, visually appealing, and attract the most visitors.

When your company invests money, time, and effort into exhibiting at a trade show in Dubai, it is critical to make the most of it. With the assistance of highly experienced and trained exhibition stand designers, you can obtain attractive exhibition stand designs and capture maximum attention. Extensive planning and research can help to ensure a successful exhibition stand design in Dubai.

Here are five unique ideas for exhibition stand design in Dubai areas as follows:

Stunning graphics: The banner, logo, or graphic display provides the very first visual impression provided by stand design. As a result, it is critical that the message you want to convey through exhibition graphics is precise enough to entice visitors to your stand. You must be careful with the size and placement of your logo or graphics.

Colours: Colors are important in exhibition stands. They are in charge of bringing out both the aesthetic and emotional aspects of your stand. Colors, like the logo, help to create an image in your customer’s minds, which will eventually help them identify your brand and recognize them in a crowd.

Audiovisual & lights: You can use lights to help you highlight your products by placing them in the spotlight. Audio-visual aids in capturing the attention of those passing by your stand. They aid in the improvement of direct communication. However, keep in mind that the volume of the equipment does not interfere with the conversation or meetings taking place at the stand.

Interactive technology: Using interactive technology such as video walls, touch-screen panels, and iPods in your exhibition stand is one of the most creative exhibition stand design ideas. This will aid in transforming your exhibition stand into an appealing location. You can also use virtual reality (VR) technology to demonstrate your product or service. This will engage visitors and make it easier for them to connect with your brand.

Separate meeting space: Including a separate meeting area in your stand will allow you to conduct business in peace. The main area of the stand is primarily intended to attract visitors, and you will require a dedicated discreet area to facilitate one-on-one meetings with your prospects.

Stroke Exhibits have over 15 years of experience in stand design and building. With 45,000 sq ft production facility, 278 skilled workforce, the most modern production facility, in-house paint booths, in-house graphics facility, an award-winning design team, and in-depth branding knowledge to create the space and opportunities for our customers to connect and build successful business relationships. If you are looking for exhibition companies in Dubai, contact us.